Over the years, Caloga and Zanox have worked hard to share their expertise for the benefit of advertisers and their emailing campaigns.
Caloga is an exemplary publisher on the email channel : its professionalism and its know-how have always been in harmony with Zanox quality’s policy on this acquisition lever.
Caloga is part of those rare partners who are attractive and make things possible.
Guillaume Gélis – Country Manager France
Since 2015, Criteo works closely with Caloga to develop its retargeting email activity and make it sustainable.
Caloga allows Criteo to reach a large volume of optin adresses, which helps advertisors to cover the target they need.
Furthermore, Caloga’s ethics gives us confidence in the profiles quality, which is one of our partnership’s key point.
Started in France, this privileged relationship has been extended to Spain, Italy and Brazil.
Caloga is one the strongest partner of Liveramp in France, as part of onboarding data operations. But we are partners for a much longer time on other activities.
Caloga provides us high quality data, built on real performance, and in large volumes.
This partnership brings Liveramp many benefits, in a trust, reliability and relationships quality context.
When recasting our acquisition email policy and setting-up new tools (including databases deduplication), we decided to lean on Caloga, which has always been one of our trusted partners.
Caloga allowed us to audit many graphical elements, on a regular basis, in order to reach the right target with the right message, and to maximize our profitability and the one of our email partners.
Those regular audits made us approach acquisition email as a program close to PRM and made it the most profitable lever of our affiliation program.
Caroline Lemière – Senior Online Manager Meetic from 2010 to 2015
I have been working with Caloga for 7 years. Today they are part of our top affiliates on most of Affiliation programs managed by Havas Media. Their approach « test, learn & optimize » has proven its worth and is today very appreciated.
We almost always integrate Caloga in our discussions in a very early stage of the campaign development, in order to benefit from their appoach and their expertise on competition and deliverability.
Xavier Racine – Affiliation/Emailing Manager
Public-Ideas collaborates with Caloga since 2006. As historical players of performance email marketing, Caloga’s teams have always found the trade-off between volume and traffic quality for our affiliation advertisers. Thanks to their deliverability expertise, Public-Idées can maintain a tight and efficient relationship with its clients while achieving its performance goals !
With an confirmed commitment on the acquisition emailing market, including through its participation to the Emailing committee of the Affiliation Platform Group, Caloga defends an efficient activity, respectful of the Internet user : a vision shared by our platform.
Caloga’s launching of its products « Sending » and « Database Network » in 2013 is a big news for advertisers and publishers, who will finally be able to take advantage of this know-how on their own databases.
Matthieu Raiffé – Country Manager France